ABD'deki Fuarların Başarısı Nasıl Artar?

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Birçok firma ABD fuarlarına gelmiyor veya bir iki denemeden sonra vazgeçiyor. ABD fuarları Avrupa fuar standartlarının gerisinde olsa da epeyce fuar önemli alıcıları üreticilerle buluşturabiliyor. Türk firmaları Avrupa fuarlarında başarılıyken ABD fuarları neden istenilen seviyede değil?

Herşeyden önce ürün ile ülke ilişkisi önemli. Hangi ürünleri ABD pazarına sunabiliriz? Eyaletlerdeki tüketim eğilimleri nasıl etkileniyor. Dağıtım ağları nelerdir ve lojistiği nasıl sağlanacak ürünlerin. Bu soruları düşünmeden ABD fuarından başarı beklememek gerek. Diğer yandan ABD müşterisi ithalat yapan kişi değil ve ABD de depo ve temsilci adresi sormakta.

2015 yılından beri ihracatçılarımıza ABD pazarına giriş için gerekli hizmetleri sunuyoruz.[/vc_column_text][/vc_column][/vc_row]

Amerika'ya İhracat Artık Kolay

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Ticaret Kolay! Amerika Birleşik Devletlerine ihracat için yılların birikimi ve güvenilir kadrosu ile Trelodex hizmetinizde.
Pazar araştırması, Ticari hedeflerin tespiti, değer zinciri analizi, iletişim stratejilerinin ve tanıtım faaliyetlerinin tanımlanabilmesi için bizimle iletişime geçebilirsiniz.
Tedarik zinciri yönetimi, lojistik süreçleri ve depolama ihtiyaçlarınız için uzman kadrolarımızla hizmetinizdeyiz.

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Turkish Exporters Ready For US Market

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Last July I was in Turkey and with this great opportunity in hand we had organized a seminar on how to enter the US market. Globrand President Metin Cobanlioglu and I were the ones to brief on how to do business globally and especially in the US market.

It was an extraordinary hot summer in Istanbul and still many people got into Istanbul traffic and came to the seminar.

Metin briefed about value chain and branding, especially on corporate identity building.

I summarized the business culture and expectations in the US market and gave some information about supply chain management and opportunities in this field.

Lots of questions were answered during Q&A session. Turkish exporters are eager to come to US market and they need reliable sources like Trelodex.

Keeping our best quality market entry strategies, we continue to invest in research.

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Why Trump Puts Tariffs on Steel?

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Human being invented many tools throughout the history. First we used stones with sharp edges that we call these times as the Stone Age. then Iron Age came. and never gone…

Since the Iron Age humans developed big cities, big industries, new economies and any country in the developed world used iron ore and steel industry as a strategic development agenda..In the last big war, Steel and oil were the two main strategic materials that defined the start and end of the war.

After the war intellectual people and politicians used the importance of steel and coal to create a peaceful Europe, so European Coal and Steel Community established, which turned into a great economic power of European Union. Yes the name consists “steel”.

The first important mistake of EU was not taking Turkey inside, that would make the union a political power besides economic power, and the second was the Brexit. It is a very strange coincidence that Trump administration’s anti globalism attacks and Brexit are happening at the same time. Everybody knows that UK and USA are twins that have same point of view in world affairs. They are now together demolishing the order they created 70 years ago, and again together.

There is smell of gunpowder in the air for a long time. Free trade and globalization helped fair sharing of wealth with some concerns of strong corporations. If two countries having good and fair trade, they won’t fight.

My concern is restraining trade after saying the opposite for 70 years will create enormous stress on the economies that depend on global trade. This stress may cause political faults and critical issues that diplomacy may not resolve.

To keep world peaceful we need to talk about multilateral fair trade relations instead of bilateral ones. And I wish Trump will stop agonizing international trade.

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U.S.A. – Turkish Embassy Office of the Commercial Counsellor

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2525 Massachusetts Avenue, N.W.
WASHINGTON D.C. 20008 / U.S.A.
Tel: 00 1- 202 / 612-67 80/81
Fax: 238-0629
E-mail: dtwas@erols.com

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